LG OLED65C5 65-inch OLED evo C5 4K Smart TV
Best for Best picture for most
Typically £1,599–£2,299
Check Price on Amazon Paid linkSamsung QE65S90F 65-inch OLED 4K Smart TV
Best for Bright OLED alternative
Typically £1,399–£1,999
Check Price on Amazon Paid linkQuick comparison
| Feature | LG OLED65C5 65-inch OLED evo C5 4K Smart TV | Samsung QE65S90F 65-inch OLED 4K Smart TV |
|---|---|---|
| Verdict | Buy | Buy |
| Typical price | £1,599–£2,299 | £1,399–£1,999 |
| Best for | Best picture for most | Bright OLED alternative |
| Key feature | OLED contrast with great gaming features | Vivid OLED picture with Samsung's gaming hub |
| Panel | OLED evo | OLED |
| Refresh rate | Up to 144Hz | Up to 144Hz |
| HDMI 2.1 | 4 ports | 4 ports |
| Smart platform | webOS | — |
| Where to buy | Check Price Paid link | Check Price Paid link |
Main differences
HDR formats
LG supports Dolby Vision; Samsung supports HDR10+ instead.
Smart platform
LG uses webOS; Samsung uses Tizen with Gaming Hub.
Gaming
Both offer four HDMI 2.1 ports and up to 144Hz.
Price
Both run close, and sales swing the winner.
Which should you choose?
Choose the LG OLED65C5 65-inch OLED evo C5 4K Smart TV if you
- watch a lot of Dolby Vision on Netflix or Disney+
- prefer webOS
- want a well-known OLED panel
Choose the Samsung QE65S90F 65-inch OLED 4K Smart TV if you
- want vivid colour and cloud gaming apps
- already use Samsung SmartThings
- find it on a better sale
Which specifications matter?
Focus on the differences above rather than headline numbers. For more options, see our list of the best tvs in the uk.
Not sure about either? Consider these
TCL · TVs
TCL 65C8K 65-inch QD-Mini LED 4K TV
Buy it if You watch a lot of daytime sports in a bright room and want punchy HDR for less than an OLED.
- Verdict
- Buy
- Best for
- Bright rooms
- Typical price
- £999–£1,399
Pros
- Extremely bright HDR
- Strong local dimming
Cons
- Some blooming around bright objects
Hisense · TVs
Hisense 65U8Q 65-inch Mini-LED 4K TV
Buy it if You want a bright, sharp 65-inch TV with real local dimming at a mid-range price.
- Verdict
- Buy
- Best for
- Value Mini-LED
- Typical price
- £899–£1,199
Pros
- Very bright for the money
- Up to 165Hz for gaming
Cons
- Some blooming in dark scenes
Frequently asked questions
Which is better, the LG C5 or the Samsung S90F?
Choose the LG C5 for Dolby Vision and a proven gaming setup; choose the Samsung S90F if you want punchier colour and often find it at a lower sale price.
Which is better value?
The LG C5 typically costs £1,599–£2,299 and the Samsung S90F typically costs £1,399–£1,999. The better value depends on which differences above matter to you.